Privacy policy

Privacy Notice

Luxury Eco Pianos – Customer and Website Privacy Notice

Last updated: 22 September 2026

Luxury Eco Pianos respects your privacy. This notice explains what personal information we collect, why we use it, who we share it with, and what rights you have. It applies when you visit www.luxuryecopianos.com, contact us, buy or enquire about our products, or ask us to introduce you to a retail finance lender.

Who we are. Luxury Eco Pianos is a trading name of Opulenta Procurement Limited (company number 13048855), and we are responsible for the personal information we collect and use. Our contact details are: Opulenta Procurement Limited, 75 New Lane, Pace, Banks, Nr Southport, Lancashire, PR9 8EZ, sales@luxuryecopianos.com, 0161 826 2171. Our privacy contact is sales@luxuryecopianos.com. We are registered with the ICO under reference ZC237545.

If you ask about finance, we may introduce you to an authorised retail finance lender. The lender will use your information as a separate controller and will give you its own privacy notice.

1. What personal information we collect

We collect only the information we need to deal with you and provide our services. This may include:

• identity and contact details, such as your name, address, email address and telephone number;
• information about your enquiry, order, product interest or purchase;
• information needed to respond to customer service queries, complaints or after-sales support requests;
• finance introduction information, such as the fact that you are interested in applying for finance and the details needed to introduce you to a retail finance lender;
• website and technical information, such as cookies, IP address, browser type, device information and usage data.

2. Where we get personal information from

We usually collect information from you directly, for example when you contact us, use our website, complete a form, place an order, ask for support, make a complaint, or ask about finance. We may also receive relevant information from website tools, payment or delivery providers, advisers, and the finance lender.

3. How we use personal information

We use personal information for the following purposes:

• to respond to enquiries and provide information about our products and services;
• to process orders, arrange delivery, provide after-sales support and manage our relationship with you;
• to introduce you to a retail finance lender where you ask us to do so or confirm that you would like us to submit your finance enquiry;
• to keep records of enquiries, purchases, finance introductions, complaints and communications;
• to maintain, improve and secure our website and systems;
• to comply with legal, regulatory, accounting and tax obligations;
• to send marketing communications where permitted by law and where you have not opted out.

4. Our lawful bases for using personal information

We only use your information where the law allows us to.

• Responding to enquiries and providing product information: identity, contact and enquiry details. Lawful basis: legitimate interests; contract where we take steps at your request before a purchase. To respond to customer enquiries and provide information about our products and services.
• Processing orders, delivery and after-sales support: identity, contact, order, payment, delivery and support information. Lawful basis: contract; legal obligation for accounting and tax records.
• Introducing you to a retail finance lender: identity, contact, product interest and finance introduction details. Lawful basis: legitimate interests; contract where the introduction is part of steps you ask us to take. To support customer-requested finance introductions and facilitate the purchase journey.
• Keeping records, handling complaints and protecting legal rights: communications, complaint details, transaction records and supporting evidence. Lawful basis: legal obligation; legitimate interests. To evidence our dealings with customers, handle complaints, respond to claims and demonstrate compliance.
• Maintaining website and system security: website, device, technical and usage information. Lawful basis: legitimate interests; consent for non-essential cookies where required.
• Marketing: identity, contact, preference and marketing interaction information. Lawful basis: consent or legitimate interests where the soft opt-in applies. To promote relevant products and services to customers and enquirers, subject to opt-out rights.

When we rely on legitimate interests, we only do so where we believe our use of your information is necessary, fair and reasonable.

5. Finance introductions

If you ask us to introduce you to finance, we may share the information needed with Buyline Ltd. We will tell you who the lender is before we share your information. We will not submit a finance enquiry or application unless you have asked us to, or clearly agreed that we can.

We do not make lending decisions. The lender is responsible for assessing your finance enquiry or application and may carry out identity, fraud, credit, affordability and eligibility checks. Please read the lender's privacy notice before applying.

We do not make decisions about you using only automated processing where this would have a legal or similarly significant effect. The lender may use automated checks as part of its own process and will explain this in its privacy notice.

6. Who we share personal information with

We may share personal information with:

• retail finance lenders, where you ask us to introduce you for finance or confirm that you would like us to submit your finance enquiry;
• service providers who support our website, IT systems, payment processing, delivery, customer service, marketing or professional advice;
• regulators, law enforcement bodies, tax authorities, courts or other public authorities where required by law;
• business advisers, insurers or prospective buyers if we restructure, sell or transfer part of our business.

Some suppliers handle personal information for us and must follow our instructions. The finance lender will use your information for its own purposes as a separate controller.

7. International transfers

We do not routinely send personal information outside the UK. If a supplier does process information outside the UK, we will make sure suitable safeguards are in place.

8. Marketing and cookies

We may contact you with marketing by email, SMS, phone or post where the law allows. We will ask for consent where needed. You can opt out at any time using the unsubscribe link in our messages or by contacting us.

Our website uses essential cookies to make it work. We may also use analytics or marketing cookies if you agree. You can manage cookie choices through our website cookie controls or browser settings.

9. How long we keep personal information

We keep personal information only for as long as we need it. This may be to manage enquiries, orders, finance introductions, complaints, legal or accounting duties, or to protect our legal rights. When we no longer need the information, we will delete or anonymise it securely.

We will keep our retention periods under review and will not keep information for longer than necessary.

10. Security

We use appropriate security measures to protect your personal information. We limit access to people who need it for their work and who must keep it confidential.

11. If you do not provide information

We need some information to respond to enquiries, process orders, arrange delivery, provide support, handle complaints, or introduce you to a finance lender if you ask us to. If you do not provide information we reasonably need, we may not be able to provide the relevant product, service or support.

12. Children's information and sensitive information

Our products, services and finance introductions are not intended for children. We do not knowingly collect children's information. We also do not normally collect sensitive personal information or criminal offence data, so please do not provide it unless we ask for it and explain why.

13. Your rights

You have rights over your personal information. You can ask to see it, correct it, delete it, restrict how we use it, object to some uses, receive it in a portable format in some cases, withdraw consent, and opt out of direct marketing at any time. You can also ask for a human review if solely automated decision-making applies. To make a request, please contact our privacy contact at sales@luxuryecopianos.com.

If we cannot deal with your request in full, we will explain why. We may need to confirm your identity before responding.

14. Complaints and contact details

If you have a question or concern, please contact our privacy contact first so we can try to help, at sales@luxuryecopianos.com or 0161 826 2171. You can also complain to the Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF, or visit www.ico.org.uk.

15. Updates to this Privacy Notice

We may update this notice from time to time. The latest version should be available on our website.